Strategic Consulting / 15

Hotel & Hospitality Asset Management & Operator Selection

A hotel's brand is its destiny. Choosing wrong is a 20-year mistake.

Marriott or Hilton? Management or Franchise? 3% or 5% fees? Our hospitality asset managers benchmark HMA contracts, operator performance, and fee leakage to protect owners from operator dominance.

Illustrative hotel or resort property
01

Standards

HMA International Standards, USALI Hospitality Benchmarking.

02

What You Receive

Operator Search & Shortlisting, HMA Negotiation, Annual Business Plan Audit.

03

Principles Applied

Owner-Operator Alignment, Fee Sustainability, Performance Test Clauses.

04

Purpose

New hotel operator selection, HMA renegotiation, performance improvement.

05

Importance

A poorly negotiated HMA can erode 30% of GOP for two decades.

06

Benefits

We sit on owner's side of table — ensuring operator works for you, not just for brand.

07

Conclusion

Your hotel deserves an owner’s guardian. We ensure brand serves business.

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